Artist List
Artist List is a curated platform built to seamlessly connect elite beauty professionals with high-end clients around the world. Whether it’s glam for a red carpet, editorial shoot, or private VIP event — Artist List makes booking world-class talent effortless. The goal was to design a luxury-forward, trust-building landing page that showcases the platform’s credibility, intuitive experience, and dual value to artists and clients.
Year
2025
Client
Artist List
Service
Web Design
Tools
01
Challenge
The challenge was to communicate sophistication, safety, and ease in one seamless experience — especially for discerning users who expect premium service. The brand needed a site that felt elevated, trustworthy, and modern while clearly explaining its unique dual-sided functionality.
Problem Solved:
The early version lacked visual polish and clarity around how the platform worked for both parties
Target Audience:
Elite makeup artists, hair stylists, and beauty professionals
High-profile clients looking for verified, travel-ready talent (celebrities, stylists, coordinators)
02
Strategy & Research
Approach:
The design focused on three pillars: credibility, convenience, and conversion. I crafted a storytelling-first experience that immediately introduces value, followed by use-case visuals and animated walkthroughs to highlight functionality.
UX Highlights:
Animated sections that speak to both audiences: “For Artists” and “For Clients”
Explainer visuals showing the mobile booking flow and profile verification
Highlighted features like availability filters, in-app messaging, and secure payments
Clear “Join” and “Subscribe” CTAs anchored throughout
Accessibility Considerations:
Legible serif/sans-serif font pairings
Ample white space and visual rhythm
High tap targets and mobile-friendly interactions
Insights:
Trust was paramount. Users wanted to see proof of professionalism (client logos, editorial credentials, verified profiles) before considering signup.
03
Visual Design
Visual tone:
Elegant and editorial — blending beauty-industry minimalism with soft gradients, clean UI, and luxury cues. The aesthetic aligns with modern fashion and beauty brand sites.
Hero Design:
Editorial-style imagery layered with a mobile device mockup
Clean headline: “Connecting Elite Artists with Clients Worldwide”
Animated background gradients for a premium effect
Dual Sided Value:
“A Seamless Experience for Both Sides of Glam” animated walkthrough
Dedicated blocks for artist portfolios and client booking flows
Iconography and short copy that quickly explains each benefit
Trust & Social Proof:
“Verified Talent” badge system
Client logos and press mentions
Previews of real artist portfolios and booking screens
Mobile Experience:
Tap-optimized CTAs
Swipable showcase carousels
Responsive layout with fast page load performance
05
Desktop Version
Dynamic Hero Animation
Cards representing high-end events (e.g., “Red Carpet,” “Editorial,” “VIP Booking”) animate outward from the phone mockup on load. This motion quickly visualizes the real-world use cases of the platform — helping users understand who it’s for and where it shines.
Use Case–Driven Storytelling
Each card showcases a different booking scenario tied to Artist List’s value proposition. This visual metaphor reinforces the idea that artists and clients can connect globally across any type of luxury event — all in one place.
Toggle-Based View Switching
Users can toggle between "For Artists" and "For Clients" to see tailored onboarding steps. This clean UI pattern reinforces that the platform supports both sides of the experience equally, without overwhelming users.
Animated Screen Carousel
As the toggle changes, a horizontal carousel of app screens flips through each step — from profile setup and booking to messaging and confirmation. The motion adds visual clarity while showcasing the product’s ease of use.
Need-Based Messaging Simulation
A stylized group chat shows real artist pain points—like last-minute travel logistics, inconsistent bookings, and promotional burnout. These short, candid messages humanize the problem and instantly resonate with the target audience.
Conversational CTA from Artist List
As the chat ends, Artist List responds directly: “We built something to solve that.” This punchy, product-led moment reinforces the platform’s value through empathy, while guiding users toward the solution: downloading the app.
06
Mobile Version
Stacked Feature Cards for Mobile Clarity
Each feature — like Verified Portfolios, Real-Time Availability, and In-App Messaging — is displayed as an individual card with an icon and short description. This layout makes it easy to digest benefits one at a time while scrolling.
Subtle Animation Reinforces Interactivity
As the user scrolls, each card fades in with slight upward motion, helping maintain engagement and visual rhythm. The spacing and motion feel premium, matching the platform’s brand tone.
Personal Introduction to Build Trust
This section features a photo and message from the founder, establishing a human connection with the audience. The short, conversational copy gives context to the platform’s mission and credibility.
Optimized for Mobile Readability
The layout stacks cleanly for smaller screens, with large, legible type and centered alignment. The founder’s name and title are anchored beneath the message, reinforcing authority without disrupting the tone.
Compact, Value-Driven Icons
Each benefit — from verified artist vetting to effortless booking — is paired with a simple icon and one-line explanation. The layout highlights Artist List’s core differentiators in a way that’s easy to scan on mobile.
Fade-In Animations Add Rhythm
As the user scrolls, each point gently fades in with upward motion, reinforcing flow and maintaining a polished, app-like feel. This subtle motion brings energy to otherwise static value props.
07
Outcome & Impact
The final site elevated Artist List’s positioning to match the caliber of talent it serves. It communicates luxury and trust, while remaining intuitive for everyday users — making the platform feel like the next evolution in beauty booking.
Achievement:
Helped secure early adopter interest from high-profile artists during pre-launch
Performance:
>92 performance score on mobile and desktop via Framer
Client Feedback:
“This is exactly the premium vibe we needed. People now understand what we’re building — and they want in.”
Live Site:
https://artistlist.cc
Closing Notes
Wholesale Launchpad is a real estate company that helps aspiring and active wholesalers grow their businesses using a proven, automated system. The goal was to build a conversion-driven landing page that communicates authority, demystifies the wholesaling process, and drives qualified applications.
